How Corona is changing the investment behaviour of Germans
Die Risikobereitschaft der Deutschen wächst, wenn es um Investments geht. Die BurdaForward Finance Studie 2021 deckt auf, welche Bedürfnisse deutsche Anleger in Krisenzeiten haben und wie dramatisch sie die Folgen der Pandemie für die wirtschaftliche Situation in Deutschland einschätzen.
Great participant satisfaction at the second BurdaForward Finance Day
On a satisfaction scale of 1-10, the BurdaForward webinar team achieved a proud 9 points - a balance that testifies to the success of the second Finance Day on 17 April. This was the second time that FOCUS Online and Finanzen100 were able to inspire with a webinar day on the topic of finance.
More than 5.000 participants at Germany's largest digital finance day of BurdaForward
Thinking big, implementing fast and disruptively moving the market - this is what BurdaForward (including FOCUS Online, CHIP, BUNTE, TV Spielfilm, Finanzen100) achieved with the largest digital finance day in Germany. For one day, 27 financial experts on three stages gave the more than 5,000 participants valuable tips on pensions, real estate and shares and also answered individual financial questions live. By publishing the most exciting video excerpts of the presentations, FOCUS Online was able to reach an additional 100,000 people with the day's content.
Number 1 for almost 37 million people
In February 2020, four of the eight BurdaForward portals - FOCUS Online, CHIP.de, NetMoms and Finanzen100 - top the AGOF competition ranking. These brands are the leaders in their respective subject areas, reaching a total of 36.73 million people*. But who are the faces and what are the strategies behind these top portals? We present their recipes for success.
Finanzen100 climbs to top spot
For the first time ever, Finanzen100 tops the competitive ranking of finance portals with 5.12 million unique users in the month of July, thus banishing finanzen.net to second place with a lead of more than 700,000 unique users. In addition to CHIP and FOCUS Online, BurdaForward now has a third market leader in its portfolio.