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Influencer Marketing with Brands You Love

on 24 July 2018
by Sara Kiesler
#goodvertising

Brands You Love is Germany's largest influencer platform. Since its launch in November 2017 it has been linking both small micro-influencers and social media stars with the strong media brands from Burda. Now the platform is expanding its marketing together with BurdaForward - because more and more advertisers are discovering influencer marketing as an effective tool for their brands and products.

Strong on the Social Web

The cooperation with Brands You Love includes formats such as Instagram and Instagram Story Campaigns as well as blogger campaigns with macro influencers. Word-of-Mouth product tests and social challenges with micro-influencers can now also be integrated into native advertising campaigns on the BurdaForward portals.

With the new Influencer network, branded content campaigns on our portal brands can be ideally supplemented with further exciting campaign modules to generate even greater involvement, especially in social media channels.“
Martin Baier, Director BurdaForward Partner Studio

More than 70 million fans

With over 200,000 micro and macro influencers, Brands You Love reaches more than 70 million fans and followers. The platform links micro and macro campaigns and bundles all influencer postings under brandsyoulove.de. The strong Burda media brands are always there to generate reach additionally.

Interested in Influencer marketing via FOCUS Online, CHIP, NetMoms & CO.? Learn more here.

Sara Kiesler

BurdaForward Communications

Telling stories with a loving eye for detail - that's something I particularly enjoy. At BurdaForward, I mostly do that around our working world. I spend my free time on horseback, on the SUP or on skis. Anything in nature! Preferably in the beautiful Bavarian Alps and my beloved home, the Black Forest.

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