100 percent women: BUNTE.de and FOCUS Online cooperate with Mission Female
by Johanna Schallehn
Today's International Women's Day marks the start of an intensive collaboration between BurdaForward (including FOCUS Online, CHIP.de, BUNTE.de, TV Spielfilm Online) and the women's career network Mission Female. To this end, BUNTE.de is dedicating its home page exclusively to inspiring women, who will have their say with their courage, expertise and history. "100 Percent Female" is the motto. Only women will be featured on the homepage of the people portal today.
"Although a lot has already changed, issues such as a lack of equal opportunities and the gender pay gap are still part of everyday life. That's why we're giving inspiring women the big stage today," says BUNTE.de Editor-in-Chief Alina Bähr.
Visibility is a decisive factor in career planning - and not just on International Women's Day. Really strong women don't really need International Women's Day anymore.“
She writes about it today in her kick-off column.
In addition to BUNTE.de, other BurdaForward brands are participating in the new cooperation. For example, texts by the female entrepreneurs will also appear on FOCUS Online, CHIP.de and the stock market portal Finanzen 100. Mission Female members such as Douglas CEO Tina Müller, Discovery boss Susanne Aigner, ex-politician Dagmar Wöhrl, "Let's Dance" judge Motsi Mabuse or entrepreneur Judith Williams report on their career paths and share their expertise.
The women share their personal experiences and assessments across many topics. They will talk about investments and setting up their own businesses, as well as leadership topics and very specific career tips.
"For FOCUS Online and the other BurdaForward brands, the collaboration with Mission Female is a great enrichment. Strong women with a lot of business and life experience bring additional perspectives to our portals," says FOCUS Online Editor-in-Chief Florian Festl.
Johanna Schallehn
BurdaForward Communications
For more than eight years I have been writing texts about our company and our brands, organising trade fairs, talking to journalists and being chronically in far too many meetings. Whether at home or in the office - it doesn't get boring and sometimes I just put out the fire. If not, then I am most likely to be met in the mountains, with my daughter on the Isar or in my home country and the most beautiful city in the world: Hamburg.