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Menu

Lifestyle
Joining forces against the Corona Blues

Lifestyle
Saying thank you & help children in need

Lifestyle
The promise: The birth of Sinfoglesia

21
Dec
2020
Lifestyle

Joining forces against the Corona Blues

Usually, Advent is a time of coming together. This year, however, people are encouraged to isolate themselves and keep their distance. The lockdown is hitting Germany hard. How can we nevertheless help people feel hope, feel less lonely and move closer together, at least a little, from within their own four walls at home? That's what colleagues at BurdaForward asked themselves. Joining forces, the teams went on air on this fourth Sunday of Advent on Focus Online, Bunte.de, Chip, TV Spielfilm, FitForFun and the other portals in a nine-hour livestream.

#stayathome#userfirst#focusonline#constructive#goodnews
15
Dec
2020
Lifestyle

Saying thank you & help children in need

2020 will long be remembered as extraordinary and particularly challenging. Now the end of the year is approaching in big steps - time to say thank you to companions. This time, advertising partners of BurdaForward can choose their own Christmas surprise and do good with a donation to the Tribute to Bambi Foundation.

#corporateresponsibility#goodnews#constructive
04
Dec
2020
Lifestyle

The promise: The birth of Sinfoglesia

During a life-threatening illness eight years ago, the Cologne composer and producer Christoph Siemons finds hope, strength and new courage to face life in his faith and makes a very special promise to God. This is how Sinfoglesia was born - an ensemble of more than 100 musicians. The album "Das Versprechen" will be released on 4 December 2020.

#burdaforwardmusic#goodnews#focusonline
01
Dec
2020
Lifestyle

New Work: Short-term corona concept or long-term work model?

Germany works out of home office. When everything started in March 2020, everyone was acting in survival mode. Now the long-term nature of the remote working concept is in demand. Many companies are preparing for longer home offices. Because one factor that has changed since the first lockdown is the ability to plan.

#userfirst#focusonline#constructive#stayathome
27
Nov
2020
Products

Who will win the advertising campaign worth 50,000 euros?

At BurdaForward we have been successfully implementing native advertising on our portals FOCUS Online, CHIP, NetMoms and Finanzen100 for six years now. This year we celebrated the 1,000th implementation! For this reason, we are giving away a branding campaign worth 50,000 euros to a young company that thinks as constructively as we do.

#userfirst#constructive#goodvertising#goodnews
25
Nov
2020
Lifestyle

CHIP Net test: How crisis-proof are Germany's mobile networks?

The year 2020 was also a test for the German mobile networks. The introduction of 5G, stricter conditions imposed by the Federal Network Agency and the pandemic did not make things easy for network providers. Together with its partner NET CHECK, CHIP has been investigating the particular dynamics of this year and the effects on mobile networks in Germany. The conclusion of this year's major network test is that all three mobile networks have made a big leap compared to the previous year.

#userfirst#chip#testcenter#technology
19
Nov
2020
Lifestyle

More than 5.000 participants at Germany's largest digital finance day of BurdaForward

Thinking big, implementing fast and disruptively moving the market - this is what BurdaForward (including FOCUS Online, CHIP, BUNTE, TV Spielfilm, Finanzen100) achieved with the largest digital finance day in Germany. For one day, 27 financial experts on three stages gave the more than 5,000 participants valuable tips on pensions, real estate and shares and also answered individual financial questions live. By publishing the most exciting video excerpts of the presentations, FOCUS Online was able to reach an additional 100,000 people with the day's content.

#userfirst#finanzen100#focusonline#event#webinar
13
Nov
2020
Lifestyle

Sanctus Dominus: Sinfoglesia releases second single

After the success of the first single Victoriam in spring 2020, BurdaForward and the pop-classical ensemble Sinfoglesia are back: Sanctus Dominus reminds us of the good in hard times.

#constructive#goodnews
13
Nov
2020
Lifestyle

Huge #CoronaCare campaign: FOCUS Online goes live for 12 hours on "Home Sunday"

Loneliness, uncertainty, financial hardship: the crisis is getting on people's nerves. This is why FOCUS Online has teamed up with BUNTE.de, CHIP.de, Finanzen100, NetMoms, FIT FOR FUN, TV SPIELFILM and TV TODAY to compose a 12-hour live programme against the lockdown blues: This Sunday will be a "Home Sunday", which will give people in Germany courage and joy! The news portal goes on air with formats that offer support to individuals in the crisis. In addition to mental coaching, financial tips and workouts, entertaining things are brought into homes and flats.

#stayathome#constructive#focusonline
12
Nov
2020
Products

BurdaForward launches booking system for online do-it-yourself advertising campaigns

#userfirst#technology#goodvertising
27
Oct
2020
Culture

BurdaForward strengthens its position as a digital publisher

With a reach of 45 million unique users and 33 million magazine readers per month, Hubert Burda Media is one of the largest providers of journalistic content in Germany. Together, Burda Media reaches almost 75 percent of the German population aged 16 and over.

#goodnews#goodvertising
05
Oct
2020
Lifestyle

The issue with 5G technology

The need for fast connections is greater than ever. For the 5G rollout, Telekom and Vodafone are relying on frequency sharing with LTE. The problem: no cell phone can cope perfectly with this - and that even applies to the network operators' official tariff smartphones. Our CHIP test center examined the current 5G Smartphones on heart and kidneys. The result? A Smartphone, which functions equally optimally in all German 5G nets, is missing up-to-date.

25
Sep
2020
Lifestyle

"fit4future" Award for BurdaForward CCO Daniel Steil

At the annual charity gala of the Cleven Foundation, BurdaForward-CCO and former FOCUS Online Editor-in-Chief Daniel Steil was awarded the "fit4future" Honorary Award. Steil is a "man of the word" who makes a difference, emphasizes foundation chairman Robert Lübenoff in his laudation.

#journalismus#menschenbeiburdaforward#event#goodnews
09
Sep
2020
Products

Native Advertising at BurdaForward: From hype to an established revenue model for publishers

Six years ago, we set out on almost unknown territory - and today we have reached the 1000th Native Advertising booking! We want to celebrate this and use it as an opportunity to support a young company that thinks as constructively as we do: We are giving away a native branding campaign worth 50,000 Euros!

#userfirst#goodvertising#goodnews
08
Sep
2020
Trends

Smart technology conquers home: CHIP distinguishes the best offerers

From coffee machines, refrigerators and vacuum cleaners to washing machines: digitalization has conquered the household. One-fifth of all Germans already attach great importance to smart technology at home - and as demand increases, so does the number of services on offer. Which of the many offerers enjoy the confidence of the German consumers, CHIP in a representative study analyzed. The prominent offerers were distinguished with the CHIP test seal.

#chip#bestcase#technology
02
Sep
2020
Trends

"Sugarless": The advertising revolution for the post-cookie era

BurdaForward radically rethinks the digital advertising world. Instead of looking for covert ways to use cookies in the future, a team of developers, marketers and editors has developed an in-house machine learning based data technology. The context- and content-based system functions without requiring consent, complies with data protection regulations and is user-friendly. "Sugarless" instead of cookies - for healthy goodvertising.

#goodvertising#technology#userfirst
27
Aug
2020
Lifestyle

Germany's largest women's finance week

#finanzen100#focusonline#goodnews#bestcase
20
Aug
2020
Lifestyle

CHIP Level Up puts gaming from the niche into the spotlight

To many people the topic of gaming has a deterrent effect. Be it through the many technical terms or an enormous entry hurdle for many a game. With CHIP Level Up we want to take away these fears and make reading fun for beginners and hardcore gamers alike.

#chip#journalismus
21
Jul
2020
Lifestyle

FOCUS Online receives award for social documentation

#journalismus#focusonline#menschenbeiburdaforward#constructive
15
Jul
2020
Trends

TCF v2.0 - We are in!

At BurdaForward we believe in an Internet that protects the personal data of its users. We believe that transparency is the best way to counteract the threat of a loss of trust on the part of our users. We are committed to the Transparency and Consent Framework (TCF) v2.0 of the Interactive Advertising Bureau (IAB).

#goodvertising#technology#userfirst
09
Jul
2020
Lifestyle

"Worldwide leader in no time"

#journalismus#focusonline#emobilität#technology
09
Jul
2020
Lifestyle

"Worldwide leader in no time"

#journalismus#focusonline#emobilität#technology
06
Jul
2020
Lifestyle

CoronaCare: The donation handover to Tafel Deutschland

The Corona crisis has confronted every individual in our society with unprecedented challenges. But the pandemic has hit the 1.6 million needy people in Germany, who depend on the support of the food banks, particularly hard.

#chip#focusonline#corporateresponsibility#goodvertising#goodnews#constructive
17
Jun
2020
Lifestyle

Live expert interview: The new Corona Warning App

Since yesterday, the mobile app of the Robert Koch Institute for the containment of the Corona pandemic is available for download. CHIP and FOCUS Online joined forces and discussed the issue with selected experts in a one-hour LIVE broadcast.

#flattenthecurve#journalismus#focusonline#chip
17
Jun
2020
Lifestyle

#Lebenslauf2020 running challenge for Germany’s terminally ill children

"Mom said my brother is very sick and may leave us soon. Will he go to heaven?" Every day, the "Oskar Sorgentelefon” (Oskar worry phone) of the German association of children's hospices faces questions like these. Germany’s terminally ill children and their loved ones can reach the Oskar Sorgentelefon confidentially, free of charge and around the clock – even in the middle of the night or on holidays. The telephone service is financed by donations alone, but these have come to a near standstill in the face of the economic crisis that hit German society during the coronavirus pandemic. While donations are slowing down, OSKAR’s telephone hotlines never stand still - and neither does Marie Schulte-Bockum.

#focusonline#goodnews#menschenbeiburdaforward#journalismus#constructive
16
Jun
2020
Lifestyle

Corona App: Why CHIP recommends installation

In order to ensure that society is protected against further infections, at least 60 percent of smartphone users in Germany should have the corona app installed and activated. In a one-hour live broadcast by CHIP.de and FOCUS Online, selected experts will speak on the new corona warning app of the German government.

#flattenthecurve#chip#focusonline
16
Jun
2020
Lifestyle

Young people rely on CHIP.de

Most teenagers and young adults rely on CHIP.de in all questions of everyday life. According to the latest study of the Media Diversity Monitor (2019-II), the consumer portal positions itself before web.de and the streaming platform Netflix. CHIP.de reaches more than 24 million people every month with its expert tips and product tests.

#chip#journalismus#goodvertising#goodnews
04
Jun
2020
Culture

KidsForward: How parents support each other in the Corona period

For many parents, childcare and work at the same time is an immense challenge in times of the permanent home office. At BurdaForward it soon became clear: we not only have to show understanding for this exceptional situation, but also support it.

25
May
2020
Culture

MyOffrz becomes part of BurdaForward

#goodnews#goodvertising#technology
20
May
2020
Lifestyle

Sahra Wagenknecht wird neue FOCUS-Online-Kolumnistin

#journalismus#focusonline#constructive
18
May
2020
Lifestyle

Germany, Your Opportunites

The way we see and shape the world is changing fundamentally with the coronavirus pandemic. This epochal crisis offers enormous opportunities - for each and every one of us and for our society. With its diverse portfolio of media brands, BurdaForward will address all areas of life where we can look optimistically towards the future. We are looking for answers to the questions that people are asking in the crisis and solutions for a country that is largely having to reinvent itself.

07
May
2020
Lifestyle

Testing in exceptional situations: The CHIP test center in remote work

The test center is the heart of CHIP. On more than 250 square meters, our experts normally put products of all kinds through their paces. Everywhere on the test area are TVs, laptops, e-scooters, grills and a wide variety of smart devices - but how are they tested in times of corona and remote work?

#stayathome#flattenthecurve#testcenter#chip
06
May
2020
Culture

Constructively through the crisis

In April BurdaForward reached more than 41 million unique users for the second time in a row - that is two thirds of all German online users. With the highest-reach news service FOCUS Online and a strong platform of user-centred special interest portals, we are supporting the corona crisis with reliable reporting.

#journalismus#corporateresponsibility#constructive
05
May
2020
Lifestyle

Innovative through the crisis: run on sold-out financial webinars

#stayathome#finanzen100#focusonline
14
Apr
2020
Lifestyle

BurdaForward hits number 1 in the iTunes music charts with "Victoriam

#focusonline#corporateresponsibility#goodnews
10
Apr
2020
Lifestyle

100 artists, 1 good cause

We can get lost in music. Music can make us cry. It can drive us to top performance in sports. It catches us, makes us happy or comforts us. Music carries and accompanies us through all situations in life. That is why we want to do good together with fantastic artists and the FOCUS Online #CoronaCare campaign and do good

#focusonline#constructive#goodnews
09
Apr
2020
Lifestyle

Church@Home: Celebrate Easter with #CoronaCare

All over Germany millions of people flock to church at Easter. But during the coronavirus crisis, places of worship must remain closed. FOCUS Online, Bayerischer Rundfunk and DOMRADIO provide livestreams of Easter Masses, thus bringing the church services home.

#focusonline#stayathome#constructive
08
Apr
2020
Lifestyle

CHIP crowns Switzerland's best mobile network

Even in difficult times, the Swiss remain ahead in mobile telephony and have the best mobile phone networks in the DACH region. This is reflected in the results of the extensive test conducted by CHIP and NET CHECK. In 2020 the race was particularly close: Swisscom triumphs ahead of Sunrise and Salt.

#chip#testcenter
06
Apr
2020
Lifestyle

Jens Spahn supports Germany's largest aid network #CoronaCare

#focusonline#corporateresponsibility#constructive
03
Apr
2020
Culture

Team spirit in the office and on the football field

What do football and BurdaForward have in common? Team spirit! A strong and motivated group of football-crazed colleagues joined forces to show other companies at the Munich Business Cup what it means to perform as a team.

#menschenbeiburdaforward#burdaforwardabroad#event
02
Apr
2020
Lifestyle

CHIP determines the most reliable Internet provider

As a consumer expert, CHIP has for the first time evaluated the data speed of German Internet providers. It was examined whether the providers actually deliver the data rates promised in advertising and product information sheets to the user. The test method is based thereby on genuine data of consumers, who were asked in the context of the CHIP Speedtests. Thus the most reliable provider could be determined.

#chip#testcenter
26
Mar
2020
Culture

How virtual meetings work better

Just under two weeks ago, all of BurdaForward was relocated from our offices in Germany and Italy to several 100 small home offices in order to protect colleagues from infection with the corona virus and prevent it from spreading. This measure came as no surprise, and yet a few challenges lurk in the home office - such as holding meetings.

#stayathome#flattenthecurve
25
Mar
2020
Lifestyle

Home workouts: Detlef D. Soost supports FOCUS Online's #CoronaCare campaign

#focusonline#stayathome
20
Mar
2020
Culture

A completely new way of working together

#flattenthecurve#stayathome#menschenbeiburdaforward
18
Mar
2020
Lifestyle

A newsroom in the Corona crisis

The corona pandemic is keeping people around the world on tenterhooks, causing uncertainty and awakening the need for reliable information. Digital news portals such as FOCUS Online have a fundamental role to play in crisis situations like this. What is happening behind the scenes? How does the editorial team cope with this extraordinary news situation under the difficult working conditions it entails?

#focusonline#journalismus
12
Mar
2020
Lifestyle

"Eliminating fears and worries without trivializing"

Since one week FOCUS Online and a team of experts have been answering the most common questions about coronavirus in a digital consultation hour - live and in constant exchange with infectiologists, virologists and other specialists. Already in this time the portal reached with the consulting hour on focus.de over one million humans, daily several hundred Mails arrive with the editorship.

#journalismus#focusonline#constructive
11
Mar
2020
Lifestyle

Extreme folding test: CHIP assesses the Samsung Galaxy Z Flip

With the Galaxy Z Flip, Samsung has launched a new folding smartphone. The company has learned from the mistakes of the predecessor model, the Galaxy Fold. Among other improvements, the Galaxy Z Flip is now even more robust. We carefully assessed the Samsung Galaxy Z Flip in CHIP's test center. Our home-made Lego folding machine was deployed for the second time.

#chip#testcenter
06
Mar
2020
Products

Beyond the click: Why we are establishing a qualitative measurement of advertising effectiveness as standard

In close cooperation with Brand Metrics, we are the first marketer Germany-wide to offer advertising partners an analysis of qualitative advertising data for free - even for small campaigns. We do this for a simple reason: Beyond clicks and page impressions, what counts most is the effect that the campaigns of the advertised brands have on the attitude and behaviour of their target audience. Air France has tested the Brand Lift Algorithm. They have found that it gives them wings.

#research#goodvertising#bestcase
03
Mar
2020
Lifestyle

Number 1 for almost 37 million people

In February 2020, four of the eight BurdaForward portals - FOCUS Online, CHIP.de, NetMoms and Finanzen100 - top the AGOF competition ranking. These brands are the leaders in their respective subject areas, reaching a total of 36.73 million people*. But who are the faces and what are the strategies behind these top portals? We present their recipes for success.

#focusonline#chip#netmoms#finanzen100
19
Feb
2020
Lifestyle

On tour with Germany’s national football team

When the German national team plays, FOCUS Online is on site to provide first-hand reporting insights. In October 2019, I accompany Joachim Löw’s squad to the international friendly against Argentina in Dortmund.

#journalismus#focusonline#menschenbeiburdaforward
12
Feb
2020
Culture

80th birthday of Hubert Burda in Munich

The publisher Hubert Burda celebrated his 80th birthday on Monday at the Group's location in Arabellastraße. Hundreds of employees and numerous guests of honour, including the Bavarian Minister President Markus Söder, Munich's Lord Mayor Dieter Reiter, CSU honorary member Edmund Stoiber, actor Fritz Wepper, composer Eberhard Schoener and former McKinsey boss Herbert Henzler celebrated this special day with Burda.

#menschenbeiburdaforward#goodnews
11
Feb
2020
Trends

FOCUS in the course of time

Florian Festl and Markus Krischer hosted the third FOCUS Dinner Talk on 30 January. Under the moderation of Susann Atwell, the FOCUS makers discussed questions about the future of the media industry, talked about changes in journalistic work and outlined the cooperation between the print and digital editorial teams under the common umbrella of the FOCUS brand. Marketing decision-makers from all sectors accepted the invitation to Düsseldorf's star restaurant Dr. Kosch.

#journalismus#focusonline#event
05
Feb
2020
Culture

Stick together - shape the future

#menschenbeiburdaforward#event#goodnews
23
Jan
2020
Trends

Peter Maffay talks about the emotional return to his native Romania

First chance, second chance, missed chance. For the third episode of the FOCUS online format "Talking Good", presenter Cherno Jobatey welcomes a renowned entertainer. Peter Maffay talks about his native Romania – and explains, why the country he fled as a child is like another world.

#menschenbeiburdaforward#constructive#focusonline
26
Nov
2019
Lifestyle

Millions of users help testing

In CHIP's tenth mobile network test, 2.6 billion user data were included for the first time in order to assess network quality and coverage. The experts covered more than 10,000 kilometers with test cars and on foot through Germany and evaluated smartphone data from more than 2 million users. The result: Deutsche Telekom is ahead by a nose - whether 4G, 3G or 2G.

#chip#testcenter#technology
18
Nov
2019
Culture

Hack, Hack, Hurra!

Was 2018 als Deutschlands größte Hacker School mit mehr als 200 Schülerinnen und Schülern in der Münchner Kunsthalle begonnen hat, setzen wir nun von Zeit zu Zeit in unseren eigenen Büroräumen fort. Gemeinsam mit der Hacker School bringen wir Kindern das Programmieren bei und bereiten sie auf die digitale Zukunft vor - denn digitale Bildung ist unsere Herzensangelegenheit.

#hackerschool#corporateresponsibility
14
Nov
2019
Culture

Ciao Bari! How we opened our first location abroad

#burdaforwardabroad#career
13
Nov
2019
Lifestyle

LUMEO is born!

CHIP FOTO-VIDEO has launched a new digital magazine for all photography enthusiasts: LUMEO. Every other Tuesday, the CHIP team publishes practical photo tips, expert technology assessments, exciting background stories and the world’s best photos in this new digital supplement.

#neuamkiosk#chip
07
Nov
2019
Lifestyle

FOCUS Online warns its users about ghost drivers before it’s too late

Every traffic fatality is one too many. That's why we want to use appropriate technology to save lives. With the help of a cloud-based system, FOCUS Online now warns app users about ghost users on Germany’s streets.

#constructive#focusonline#technology
05
Nov
2019
Lifestyle

Thank you, dear NetMoms!

We thank you, dear NetMoms. Thank you for trusting us when you seek advice for the daily challenges of life with children. Thank you for exchanging ideas with our fantastic community and sharing your own experiences. In October, NetMoms climbed to the top spot of German parent portals.

#goodnews#netmoms
29
Oct
2019
Lifestyle

The Samsung Galaxy Fold in the CHIP Endurance Test

Using custom-developed equipment, CHIP checked the world's first folding cell phone in its in-house test center. The result of the assessment was a surprise: the bendable display survives the 200,000 bending processes promised by the manufacturer Samsung without damage, but the hinge reveals audible signs of wear.

#testcenter#chip
22
Oct
2019
Trends

“Talking Good” with Olaf Scholz

It is finally here! The first “Talking Good” episode is available to watch on FOCUS Online. In the pilot of the new video format, moderator Cherno Jobatey enters into a dialogue with Germany’s Vice-Chancellor and Finance Minister Olaf Scholz. Together, they discuss solidarity and social responsibility.

#menschenbeiburdaforward#goodnews
01
Oct
2019
Trends

Why We Need More Courage for Good Advertising

#goodvertising#bestcase
23
Sep
2019
Lifestyle

Cherno Jobatey becomes Editor-at-Large

#constructive#goodnews#focusonline
16
Sep
2019
Lifestyle

CHIP 365 advises consumers

We would like to introduce you to CHIP 365, the new brand from CHIP. For each product and each of the 365 days of the year, CHIP publishes independent test reports and expert tips in the newly created consumer area – even for products without digital or technical reference.

#testcenter#chip#neuamkiosk
10
Sep
2019
Trends

New study: How Germans tick financially

How do Germans invest their money? Are they even interested in financial markets? Where do they get investment information and do they really trust it? We asked these and more questions in a survey of more than 1,000 people.

#research
14
Aug
2019
Trends

CHIP and TikTok activate Cosplayer

#goodnews#chip
01
Aug
2019
Lifestyle

Finanzen100 climbs to top spot

For the first time ever, Finanzen100 tops the competitive ranking of finance portals with 5.12 million unique users in the month of July, thus banishing finanzen.net to second place with a lead of more than 700,000 unique users. In addition to CHIP and FOCUS Online, BurdaForward now has a third market leader in its portfolio.

#finanzen100#goodnews
25
Jul
2019
Culture

La Dolce Vita

#menschenbeiburdaforward#event
16
Jul
2019
Lifestyle

Tesla Model 3 has the most longevity in value

After four years, the Tesla Model 3 has the highest percentage residual value and is therefore the winner of the "residual value giants" 2023/1. This result of the comparison carried out by FOCUS Online and Bähr & Fess is published today by the electric mobility portal EFAHRER.com.

#emobilität#focusonline#technology
20
Jun
2019
Culture

BurdaForward goes Italy

It’s settled! We are opening BurdaForward's first international office in the Italian port city of Bari. For our market entry in Italy we are receiving support from our partner, the Fincons Group, a leading management consultancy in the IT sector with more than 36 years of experience in the international market.

#burdaforwardabroad#goodnews
07
Jun
2019
Lifestyle

CHIP tests mowing robots

Easy to use and good for the environment: with the use of precise sensor technology, mowing robots help to create a hard-wearing and species-rich meadow. They mulch, cut and fertilize the lawn at the same time. CHIP tested seven devices ranging from 650 euros to 2,137 euros. Two candidates achieved very good results.

#chip#testcenter#neuamkiosk
02
May
2019
Lifestyle

Flower delivery services under the microscope

A few lesser known online florists are leaving discounters and market leaders behind, according to a new market study conducted by CHIP’s test center. Blumeldeal claims first place by a narrow margin, gaining a very good grade of 1.4 on the German school grade scale (1=very good, 6=deficient). The test winner, as well as second-placed Valentins (likewise 1.4), FloraQueen (1.6) and Bloom&Wild (1.9), benefit from the freshness and longevity of their flower bouquets.

#chip#testcenter
04
Apr
2019
Lifestyle

The test results are in: Switzerland has DACH’s best network

Swisscom and Sunrise are setting standards for mobile networks in Germany and Austria. This is shown by the current CHIP network test, which the experts of the technology magazine and consumer portal have again carried out with their partner NET CHECK. The cross-national comparison proves that the Swiss networks are convincing in terms of their high reliability for telephoning and surfing the mobile web.

#chip#testcenter
03
Apr
2019
Lifestyle

And the Photos Lived Happily Ever After

Capturing the best day of your life with the most beautiful pictures is a special challenge for bridal couples and their photographers. For the groom and bride, the “I do” in front of the altar and the wedding reception are once-in-a-lifetime moments that cannot be repeated. CHIP FOTO-VIDEO offers practical advice for the perfect shots of your wedding day.

#fotografie#chip
01
Apr
2019
Culture

#ThankYouHuffpost

#constructive
14
Mar
2019
Trends

Coffee, Clients, Content

"What is the most relevant topic for you in the field of content marketing right now?" This question greeted visitors of Europe's largest content marketing event at our booth. Journalists from the FOCUS Online editorial team, SEO specialists, content strategists and experts from the fields of social media and performance advertising were available to answer questions from guests.

#event#goodvertising
11
Mar
2019
Lifestyle

Network test Austria: T-Mobile at the top

Traditionally, Austria's mobile networks are fast, well developed and inexpensive. Since 2018, all network operators have improved noticeably once again. This is confirmed by the network test conducted by CHIP together with the experts from NET CHECK.

#chip#testcenter
04
Mar
2019
Lifestyle

Photo journey through the insect kingdom

Showing small things in a big way: That's the art of macro photography. The insect kingdom is a classic field of experimentation with an overwhelming range of motifs. At present, around 33,000 different species still live in Germany. CHIP PHOTO-VIDEO shows how to stage these little animals in front of the lens with patience and sensitivity as well as the right technique.

#chip#fotografie
27
Feb
2019
Products

We're switching to AppNexus

Brand safety, new ad setup and more independence: From April 2019 BurdaForward will use the ad technology of AppNexus. As part of our AdModel 3.0, we are also launching a new AdTech architecture that will provide more autonomy and flexibility in the future.

#goodvertising#technology
29
Jan
2019
Culture

Growing together: The BurdaForward Kick-off 2019

#menschenbeiburdaforward#event#goodnews
03
Dec
2018
Trends

FOCUS Online starts "security report"

FOCUS Online is intensively dealing with the socially extremely relevant topic of internal security in a very deep and broad-based series. Under the title "Security Report Germany", the news portal will be publishing regular content on this topic in Germany from today.

#focusonline#constructive
27
Nov
2018
Trends

Journalists in conversation with FOCUS

FOCUS Online and FOCUS Magazine co-hosted the second industry leaders’ meeting of their new event series “FOCUS Dinner Talk” in Munich. The event for customers and colleagues was moderated by Susann Atwell. BurdaForward’s COO Daniel Steil, FOCUS Online’s chief editor Florian Festl and FOCUS Magazine’s deputy editor Markus Krischer discussed the future of journalism, changes in editorial work and the consumption of news.

#journalismus#focusonline#event
26
Nov
2018
Lifestyle

Network test 2018: O2 catches up

O2 is slowly but surely becoming a serious alternative to Telekom and Vodafone: In 2018, CHIP and its partner NET CHECK will once again put the quality of German network operators under the microscope. The measurements were carried out by four teams - two of them travelled by car, the other two completed the test on foot and by train. 

#chip#testcenter
08
Oct
2018
Lifestyle

CHIP takes a deeper look at online banks

Online banking has long become the norm: According to a survey by the opinion research institute GfK, one in two Germans is committed to online banking. For the 2018 Online Bank Test, CHIP examined the service quality of 14 national banks and eight regional institutions.

#chip#testcenter
28
Sep
2018
Culture

Florian Festl becomes editor-in-chief at FOCUS Online

#focusonline#menschenbeiburdaforward
24
Sep
2018
Trends

14 countries, 14 reporters

FOCUS Online launches Germany's largest constructive series: The reportage series "14 Countries, 14 Reporters" presents solutions that can serve as a model for our society. Fourteen of our editors have travelled around the world for this purpose.

#focusonline#constructive
19
Sep
2018
Trends

The importance of coherence: Burda at the dmexco 2018

#goodvertising#event#goodnews
05
Sep
2018
Products

Engaged View is the new click

The "Engaged View" is the new currency for measuring the success of content campaigns, because clicks and website visits alone have long been a thing of the past. The decisive factor is the effect the content really has on the viewer and whether the viewer manages to attract attention and retain interest.

#goodvertising
04
Sep
2018
Lifestyle

Happy Birthday CHIP

On September 7, 1978, the first CHIP was published in magazine stores. The technical and consumer medium is celebrating this anniversary with a comprehensive anniversary edition, which will be available from 7 September, exactly 40 years after its first publication. For four decades, the brand has accompanied and shaped digital development in Germany.

#chip#goodnews
30
Aug
2018
Culture

A new editor-in-chief as a birthday present

#chip#menschenbeiburdaforward#fotografie
16
Aug
2018
Lifestyle

Award for The Weather Channel

At the end of 2015, we brought the US weather portal The Weather Channel to Germany. Now the Weather Channel has landed at number one of the most respected media in the USA. This is the result of a recent survey of around 1000 US citizens conducted by the Ipsos opinion research institute.

#goodnews#theweatherchannel
09
Aug
2018
Products

How BACARDÍ bets on the right card

Greater reach for organic social media posts: Social cards transfer existing campaigns on the social web to the environment of BurdaForward brands such as FOCUS Online and CHIP. For this purpose, photos, videos and links on Facebook, Instagram and Twitter are inserted into existing display ad slots on the publisher's pages. Our launch partner is the rum brand BACARDÍ.

#goodvertising#technology
24
Jul
2018
Products

Influencer Marketing with Brands You Love

Brands You Love is Germany's largest influencer platform. Since its launch in November 2017 it has been linking both small micro-influencers and social media stars with the strong media brands from Burda. Now the platform is expanding its marketing together with BurdaForward - because more and more advertisers are discovering influencer marketing as an effective tool for their brands and products.

#goodvertising
23
Jul
2018
Trends

The Future of Journalism

Last week, FOCUS Online and FOCUS Magazine hosted dinner for media industry leaders in Hamburg. FOCUS Online’s editor-in-chief Daniel Steil and FOCUS Magazine’s deputy editor Markus Krischer discussed the future of journalism with clients, agencies and colleagues. Susanne Atwell guided the group through the evening.

#event#focusonline#journalismus
18
Jul
2018
Trends

EFAHRER.com pursues motion

CHIP, Germany's largest technology community, is launching a new online mediation portal for electric mobility: EFAHRER.com. Under the direction of Dr. Markus Höllmüller, the portal will focus on independent, neutral vehicle comparisons, editorial consulting expertise and background reports on the trend topic of e-mobility.

#emobilität#technology
29
Jun
2018
Culture

Germany's largest hacker school

Shaping the future with digital know-how: The technology and consumer portal CHIP has taken its 40th anniversary as an opportunity to organize the largest hacker school in Germany. Around 200 students spent a day in Munich learning about the world of bits and bytes. They were guided by the Hamburg Hacker School and forty software developers from BurdaForward.

#hackerschool#corporateresponsibility#chip
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