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Lifestyle
FOCUS online verleiht Konstruktiv-Preis

Culture
Fulfilling Christmas wishes

Culture
Fulfilling Christmas wishes

12
Jan
2023
Lifestyle

FOCUS online verleiht Konstruktiv-Preis

FOCUS online, das Nachrichtenportal des Publishing-Hauses BurdaForward (u.a. auch Chip.de, Bunte.de, TV Spielfilm) ruft einen neuen Konstruktiv-Preis ins Leben Der „Constructive World Award“ soll die gesellschaftliche und journalistische Arbeit derjenigen würdigen, die unsere Welt konstruktiv nach vorne denken und bewegen.

21
Dec
2022
Culture

Fulfilling Christmas wishes

Christmas Eve is already in a few days. For the children who had to leave their homes in Ukraine this year, it will be their first Christmas in Germany. BurdaForward colleagues have fulfilled Christmas wishes for about 200 of these children.

#menschenbeiburdaforward#corporateresponsibility#goodnews
21
Dec
2022
Culture

Fulfilling Christmas wishes

Christmas Eve is already in a few days. For the children who had to leave their homes in Ukraine this year, it will be their first Christmas in Germany. BurdaForward colleagues have fulfilled Christmas wishes for about 200 of these children.

#menschenbeiburdaforward#corporateresponsibility#goodnews
19
Dec
2022
Culture

Mehr Power für Cookieless-Lösungen: Alexander Schott verstärkt BurdaForward

Mit der hauseigenen Sugarless-Technologie lässt BurdaForward die Welt der 3rd Party Cookies hinter sich. Dabei haben sie mit Alexander Schott nun tatkräftige Unterstützung: Als „Ambassador Contextual Targeting und 1st Party Data“ ist er ab sofort für den digitalen Publisher tätig.

#technology#goodvertising
19
Dec
2022
Lifestyle

80.000 Euro für geflüchtete Kinder aus der Ukraine

FOCUS online und die weiteren Marken der BurdaForward helfen geflüchteten Kindern aus der Ukraine. Mehr als 80.000 Euro an Spenden gingen bisher über die im März gestartete Spenden-Aktion ein. Die Initiative basiert auf einer Initiative von BurdaForward, dem Deutschen Kinderhilfswerk und der TRIBUTE TO BAMBI Stiftung

#journalismus#menschenbeiburdaforward#goodnews
30
Nov
2022
Culture

Team of three now leads BurdaVerlag

Hubert Burda Media is reorganizing the management of BurdaVerlag with effect from December 1, 2022. Oliver Eckert remains in charge of BurdaForward (including FOCUS online, Chip.de, Bunte.de) as CEO and additionally moves up to the Management Board of BurdaVerlag.

03
Nov
2022
Products

Success factor SUGARLESS

A world without third-party cookies - unimaginable some time ago, soon to become reality. "Sugarless" is the name of the cookie-free solution with which BurdaForward has been making a name for itself for some time. The special feature: "Sugarless" works entirely without cookies, i.e. without consent, complies with data protection laws and is user-friendly. Now, in an advertising effectiveness study with ASUS and Cyberport, the Burda subsidiary's context- and content-based system is showing that it can more than keep up with the previous outdated targeting methods.

#goodvertising#technology
26
Oct
2022
Culture

Kids & Climate

At the end of the Bavarian summer vacations, BurdaForward once again held a Kids' Day this year. This popular event, which has been established for several years, gives kids playful insights into the working world of their parents - and at the same time eases the balancing act between family and career on the last day of the vacations.

#menschenbeiburdaforward
26
Oct
2022
Culture

Kids & Climate

At the end of the Bavarian summer vacations, BurdaForward once again held a Kids' Day this year. This popular event, which has been established for several years, gives kids playful insights into the working world of their parents - and at the same time eases the balancing act between family and career on the last day of the vacations.

#menschenbeiburdaforward
04
Oct
2022
Lifestyle

12 women, 12 ideas

This Tuesday, FOCUS online is launching a large-scale series of reports on female scientists from the Global South. The researchers portrayed in the series are working across continents to find solutions to humanity's biggest problems, such as combating disease or deadly hunger.

#focusonline#journalismus#constructive#corporateresponsibility
29
Sep
2022
Products

DMEXCO 2022: „Return of the Currywurst“

Endlich wieder live und in Farbe netzwerken, austauschen, Impulse mitnehmen: Der Restart der DMEXCO in Köln nach über zwei Jahren Pandemie ist trotz deutlich reduziertem Aufgebot gelungen. Mit Currywurststand und Masterclass war BurdaForward auch in diesem Jahr mitten im Geschehen der rund 770 Speaker*innen und 40.000 Besucher*innen.

#bunte.de#chip#focusonline#event#technology
27
Sep
2022
Products

EFAHRER.com in the fast lane

EFAHRER.com is the largest portal for electromobility in Germany. Now the young portal from BurdaForward is also asserting itself in the ranking of well-known automotive portals. Even ahead of established brands like Auto-Motor-und-Sport.de, EFAHRER.de joins the top league.

#efahrer#emobilität#technology#goodnews
30
Jun
2022
Culture

Maike Klebl wird Head of Homepage Desk bei BurdaForward

14
Jun
2022
Trends

How to Guerilla Testing: Die Checkliste zu hochwertigem User-Feedback

Schnelle Resultate, qualitativ gutes Feedback, kaum Kosten - ist Guerilla Testing etwa die eierlegende Wollmilchsau unter den Research Methoden? Sie kommt dem unserer Ansicht nach zumindest sehr nahe.

#research#journalismus#constructive
20
May
2022
Lifestyle

Auf einen Kaffee mit der Redaktion

Nähe schaffen, digitale Medien greifbar machen, Bedürfnisse verstehen: Als wir vor einigen Wochen unser News-Café im Herzen des Münchner Glockenbachviertels eröffnet haben, war es uns vor allem ein Anliegen mit den Menschen, die unsere Nachrichten konsumieren, in Kontakt zu treten. Was bewegt sie? Was wünschen sie sich von digitalen News-Angeboten? Wie können wir im Alltag sinnvoll unterstützen?

#journalismus#research#focusonline#constructive#goodnews
23
Mar
2022
Culture

For refugee children from Ukraine: BurdaForward cooperates with the German Children's Fund

18
Mar
2022
Lifestyle

BUNTE.de success format celebrates its 100th episode

From the war of the roses between Kim Kardashian and Kanye West, to the pregnancy of YouTuber Dagi Bee, to the relationship of up-and-coming model Leni Klum. Every week, host Thomas Brinkmann reports on the celebrity topic of the week in a new episode of "Flashlights," reaching up to 800,000 viewers per episode. Now the hit format is celebrating its 100th edition.

#bunte.de
08
Mar
2022
Lifestyle

100 percent women: BUNTE.de and FOCUS Online cooperate with Mission Female

07
Mar
2022
Culture

BurdaForward Care Day: Be strong and find help

After two years of pandemic, we are again facing emotions like overwhelm and helplessness because of the Putin war against Ukraine. Once again, many people feel fear and are looking for answers to something that you can't understand yourself. That's why we initiated Care Day on our brands like FOCUS Online, BUNTE.de, CHIP.de and FIT FOR FUN. Throughout the day, experts provide psychological classification and concrete assistance on how we can nevertheless manage our everyday tasks.

04
Mar
2022
Lifestyle

Stability in times of crisis

The current war in Ukraine fills us with concern and, in many cases, with new feelings of helplessness and fear. All of this hits us at a time when many people's health is already weakened by two years of the Corona pandemic. That's why it's more important than ever that we make ourselves strong and get help when we need it.

#corporateresponsibility#constructive#focusonline
22
Dec
2021
Lifestyle

Vaccination offensive against omicron wave: FOCUS Online and antoni launch digital Infopoint

#corporateresponsibility#focusonline#constructive
22
Dec
2021
Lifestyle

Vaccination offensive against omicron wave: FOCUS Online and antoni launch digital Infopoint

#corporateresponsibility#focusonline#constructive
21
Dec
2021
Lifestyle

Christmas for the ears

From "Kevin - Alone at Home" to "The Grinch" - no Christmas is complete without cult movies. To pay tribute to precisely these classics, BurdaForward (including FOCUS Online, Chip.de, TV Spielfilm.de, Bunte.de) has launched a fitting podcast: "TV Spielfilm unpacks: Christmas Movies"

#TVSpielfilm
30
Nov
2021
Lifestyle

CHIP Network Test 2021: German mobile networks are getting better

Networks are becoming more powerful, but customers on long-distance trains are getting poorer coverage than last year. That's according to the CHIP Network Test 2021. This year, the CHIP technology and digital experts were once again on the road with their partner NET CHECK. More than 12,500 kilometers were covered on foot, by car and on the train in order to take a close look at the quality of the German network operators with extensive measurements.

28
Nov
2021
Lifestyle

Millions follow Sinfoglesia Christmas hit in Silbereisen's Advent show

On Saturday evening, ARD finally rang in the countdown to Christmas 2021 with Florian Silbereisen's "Advent Festival of 100,000 Lights". Alongside guests such as Andrea Berg, Thomas Anders, Andreas Gabalier and the Kelly Family: the pop classical orchestra Sinfoglesia. The musical ensemble of hit producer Christoph Siemons has already released two successful albums in cooperation with BurdaForward (including FOCUS Online, Bunte.de, TV Spielfilm, Chip.de). A total of 5.99 million people watched the Advent spectacle on TV. The show thus achieved a market share of 22.1 percent (source: Gesellschaft für Konsumforschung GfK).

#burdaforwardmusic
12
Nov
2021
Lifestyle

And the Award goes to…

Das Webinar-Team von BurdaForward blickt bereits auf über 100 Online-Seminare zurück, seit dem Startschuss im März 2020. In dieser Zeit durften sie über 60 Expert:innen für Finanzen, Gesundheit oder Tech- und Zukunftsthemen auf den virtuellen Bühnen des BurdaForward Webinar-Campus begrüßen. Um diese geballte Expertise zu würdigen, hatte der dritte Finanztag, veranstaltet von FOCUS Online und Finanzen 100, ein besonderes Highlight: Die Verleihung des Speaker Awards 2021.

#webinar#finanzen100#focusonline
03
Nov
2021
Trends

What Germans think about electric cars and renewable energy

Fuel prices and electricity costs at record highs, calls for more climate protection are growing louder across generations. But how do consumers really feel about electromobility and renewable energies? The E-Mobilität-Portal EFAHRER.com together with the solar offerer Zolar asked scarcely 1,800 persons.

#emobilität#technology#efahrer#research
14
Oct
2021
Culture

Alina Bähr takes over as editor-in-chief of BUNTE.de

Alina Bähr (34) is to become the new editor-in-chief of BUNTE.de. From October 15, 2021, Bähr will be responsible for the further development of the people portal, which is housed under the umbrella of digital publisher BurdaForward. Born in Berlin, she has previously held various positions at BurdaForward, including Deputy Head of News and Head of Entertainment at FOCUS Online.

#bunte.de#journalismus#menschenbeiburdaforward#goodnews
12
Oct
2021
Culture

BurdaForward runs

One day, all of BurdaForward, 3,000 euros in donations - the BurdaForward Social Day 2021 was a complete success! We put on our running shoes, each for himself, but all together. Whether CHIP.de, FOCUS Online or BUNTE.de - our colleagues have collected kilometers. For every kilometer, BurdaForward donates to ROCK YOUR LIFE! gGmbH, which campaigns for more educational equality.

#menschenbeiburdaforward#goodnews
22
Sep
2021
Culture

BurdaForward celebrates hybrid & decentralized

Corona-compliant celebration is possible! If you want to maintain togetherness in pandemic times, creativity is called for. After about 18 months of almost exclusively virtual encounters at BurdaForward, we came together again for a unique summer party - not only online, but also live at seven different event locations.

21
Sep
2021
Trends

What users expect from online videos in 2021

Regardless of the device and location, online videos have become a constant companion. Almost 75 percent of Germans regularly watch videos online. This means that the use of video content has almost doubled since 2018. One more reason for BurdaForward to take a closer look. The latest study by the digital company (including CHIP, FOCUS Online, Bunte.de) shows: As video consumption increases, so does the demand for quality.

03
Sep
2021
Culture

„Die Flut-Reporter“: BurdaForward eröffnet Büro in Ahrweiler

#journalismus#constructive
05
Aug
2021
Lifestyle

„Die Welt umarmen“ – SINFOGLESIA veröffentlicht neue Single

Als offizieller Soundtrack der von BurdaForward ins Leben gerufenen Neustart-Kampagne „Stärker.Zusammen – Aus der Krise in die Zukunft“ erscheint am 6. August die SINFOGLESIA-Single „Die Welt umarmen“ - Die Sehnsuchts-Hymne des Jahres soll durch die Zeit der Entbehrungen tragen, bis sich alle Menschen gefahrlos wieder in den Armen liegen können.

20
Jul
2021
Lifestyle

Wir sind „Stärker.Zusammen“

Deutschland ist vorsichtig auf dem Weg in ein neues Leben mit Nähe und Begegnungen. FOCUS Online und andere BurdaForward-Marken wie BUNTE.de, TV Spielfilm und CHIP.de begleiten die Menschen dabei. Im Rahmen der groß angelegten redaktionellen Initiative „Stärker.Zusammen“ berichtet BurdaForward konstruktiv über Positivbeispiele und Chancen, aber auch Herausforderungen der Pandemie.

#userfirst#focusonline#goodnews
06
Jul
2021
Lifestyle

Alte Muster durchbrechen

Geballtes Wissen, Erfahrung, Inspiration und starke Aussagen - Das große FrauenFinanzFestival von FOCUS Online begeisterte die Festival Teilnehmerinnen durch die Bank.

#webinar#finanzen100#focusonline#event
09
Jun
2021
Lifestyle

Estate agent check: CHIP puts estate agents under the microscope

For a successful sale, it is all the more important to find the right estate agent. But in addition to experienced professionals, there are also "black sheep". Germany's largest consumer portal CHIP, together with the Munich-based start-up ProperBird, has now investigated more than 15,000 estate agents and, after intensive preliminary work, awarded the new "TOP Broker" award to the 25 percent of the best German estate agents.

#userfirst#chip#testcenter
28
May
2021
Lifestyle

Your way to the top - The Women's Finance Festival

Become your own financial boss? That's what 28 admirable women will be showing over two days on the virtual stages of the FOCUS Online Finance Festival.

#webinar#finanzen100#focusonline#event
18
May
2021
Trends

How Corona is changing the investment behaviour of Germans

Die Risikobereitschaft der Deutschen wächst, wenn es um Investments geht. ​Die BurdaForward Finance Studie 2021 deckt auf, welche Bedürfnisse deutsche Anleger in Krisenzeiten haben und wie dramatisch sie die Folgen der Pandemie für die wirtschaftliche Situation in Deutschland einschätzen.

#research#finanzen100#focusonline#chip
23
Apr
2021
Lifestyle

Great participant satisfaction at the second BurdaForward Finance Day

On a satisfaction scale of 1-10, the BurdaForward webinar team achieved a proud 9 points - a balance that testifies to the success of the second Finance Day on 17 April. This was the second time that FOCUS Online and Finanzen100 were able to inspire with a webinar day on the topic of finance.

#webinar#finanzen100#focusonline
22
Apr
2021
Lifestyle

Start small, think big: Our World Earth Day

"Promoting development, protecting the climate" - this is the motto under which BurdaForward launched World Earth Day as part of a large-scale cooperation with the BMZ (German Federal Ministry for Economic Cooperation and Development) and the Alliance for Climate and Development Foundation. On its in-house digital portals such as FOCUS Online, CHIP.de or Bunte.de, the Munich-based publisher impressively shows what politicians are up to and what each and every one of us can do now in the fight against climate change.

#journalismus#focusonline#corporateresponsibility#constructive
14
Apr
2021
Culture

Why self-tests should be part of everyday office life

This week, the decision was made: companies are now obliged to offer their employees Corona tests at least once a week. The procedure, which is a challenge for many companies, has been part of everyday life at BurdaForward for weeks - a good occasion to share experiences and motivate people to take this step.

#flattenthecurve#stayathome#menschenbeiburdaforward#corporateresponsibility
30
Mar
2021
Lifestyle

FOCUS Online becomes more constructive with AI

FOCUS Online is the first German news portal to use an in-house developed tool based on artificial intelligence to make its content more constructive in the long term. The "Constructive Score" acts as a new metric in the daily editorial routine of FOCUS Online and provides the BurdaForward brand with live information about how solution-oriented the content on the portal is designed. With success: on the FOCUS Online homepage alone, the articles have increased in their constructiveness by more than 10 percent since the score went live in the middle of last year.

#journalismus#focusonline#constructive#goodnews
03
Mar
2021
Culture

10 hours "on air": Work-Life-Day inspires BurdaForwarder

Inspiration, entertainment, knowledge transfer, relaxation, networking - and all that away from the daily business routine. With the Work-Life-Day on February 25, 2021, BurdaForward dedicated a 10-hour live program to its own colleagues. Colleagues, artists, athletes, coaches and celebrities such as Peter Maffay, Tim Mälzer, Fabian Hambüchen and Jan Frodeno created 17 colorful sessions around the topic of work-life balance.

#menschenbeiburdaforward#event#goodnews
23
Feb
2021
Lifestyle

Olaf Scholz visits BurdaForward

In a good mood, determined, focused. This is how Vice Chancellor Olaf Scholz appeared during his visit to Munich last week. The candidate for chancellor took time for an open conversation with the BurdaForward colleagues and answered their questions about the pandemic fight, the upcoming election campaign and shared his very personal view on the developments in the country.

#journalismus#menschenbeiburdaforward#focusonline#goodvertising
22
Feb
2021
Lifestyle

BurdaForward charity campaign: 50,000 FFP2 masks for those in need

Since January, FFP2 masks have been compulsory in public transport and retail. BurdaForward wants to help those for whom the cost is a burden and is initiating FCMU together with the mask manufacturer.

#flattenthecurve#corporateresponsibility#constructive#goodnews
19
Feb
2021
Lifestyle

BurdaForward launches Covid19 risk calculator

How safe is my office? How does the risk of infection change if I ventilate regularly? And does the type of mouth-nose protection really make that much difference? There is a lot of uncertainty about the risk of infection from Covid19. With the Covid19 risk calculator (CRR for short) from the publisher BurdaForward (including FOCUS Online, CHIP.de, TV SPIELFILM and BUNTE.de), users can now individually calculate how high their risk of infection is.

#flattenthecurve#journalismus#research#chip#testcenter#technology#goodnews
17
Feb
2021
Lifestyle

BurdaForward and wir-liefern.org support retailers in the lockdown

The extended lockdown is causing existential difficulties for more and more retailers in Germany. For almost three months now, retail shops have been closed due to the Corona pandemic. And there are still many retailers without a substantial online presence. This is where the joint campaign by wir-liefern.org and BurdaForward comes in.

15
Feb
2021
Lifestyle

CHIP.de celebrates 25th birthday

On 15 February 1996 at 12 o'clock sharp, the time had come: CHIP.de went online as an offshoot of the oldest German PC magazine on the World Wide Web. Today, CHIP is the market leader in the field of technology portals and the most trusted source for more than 24 million users when it comes to products and services in their everyday lives.

#chip#menschenbeiburdaforward#testcenter#technology#goodnews
10
Feb
2021
Lifestyle

Your vaccination update: More clarity in the Corona chaos

Overloaded hotlines, opaque online tools, contradictory information and questionable appointment processes - the vaccination chaos is costing many people in Germany a lot of energy and nerves. BurdaForward joins forces to counteract this and shows its users the safest way to get their Corona vaccination in a reliable and comprehensible way.

09
Feb
2021
Trends

IT companies in check: CHIP awards the best employers for IT professionals

Anyone with training in the IT sector is in great demand on the labour market. But the size of the offer leaves the employee spoilt for choice. In a study, CHIP and GreatJobs.org analysed the job landscape in Germany and awarded the top employers for IT professionals with the CHIP test seal.

03
Feb
2021
Lifestyle

BurdaForward inspires 16,000 participants at the finance webinar with tech expert Frank Thelen

On first of February, FOCUS Online and Finanzen100 hosted the 20th finance webinar with investor and tech expert Frank Thelen and looked at the world of tomorrow with 16,000 participants. BurdaForward is thus growing to become the largest provider of digital financial seminars and is virtually filling Germany's major halls: another 15 events are planned until the end of March, including "The big tax week" by FOCUS Online.

01
Feb
2021
Culture

Ulrich Reitz becomes chief correspondent of FOCUS Online

FOCUS Online hires Ulrich Reitz as chief correspondent for its Berlin bureau as of 1 February 2021. Reitz will be responsible for political reporting from the capital.

#journalismus#focusonline
18
Jan
2021
Culture

25 years of FOCUS Online - 25 years of the future

The news portal FOCUS Online celebrates its 25th anniversary with an editorial offensive for the future. 

21
Dec
2020
Lifestyle

Joining forces against the Corona Blues

Usually, Advent is a time of coming together. This year, however, people are encouraged to isolate themselves and keep their distance. The lockdown is hitting Germany hard. How can we nevertheless help people feel hope, feel less lonely and move closer together, at least a little, from within their own four walls at home? That's what colleagues at BurdaForward asked themselves. Joining forces, the teams went on air on this fourth Sunday of Advent on Focus Online, Bunte.de, Chip, TV Spielfilm, FitForFun and the other portals in a nine-hour livestream.

#stayathome#userfirst#focusonline#constructive#goodnews
15
Dec
2020
Lifestyle

Saying thank you & help children in need

2020 will long be remembered as extraordinary and particularly challenging. Now the end of the year is approaching in big steps - time to say thank you to companions. This time, advertising partners of BurdaForward can choose their own Christmas surprise and do good with a donation to the Tribute to Bambi Foundation.

#corporateresponsibility#goodnews#constructive
04
Dec
2020
Lifestyle

The promise: The birth of Sinfoglesia

During a life-threatening illness eight years ago, the Cologne composer and producer Christoph Siemons finds hope, strength and new courage to face life in his faith and makes a very special promise to God. This is how Sinfoglesia was born - an ensemble of more than 100 musicians. The album "Das Versprechen" will be released on 4 December 2020.

#burdaforwardmusic#goodnews#focusonline
01
Dec
2020
Lifestyle

New Work: Short-term corona concept or long-term work model?

Germany works out of home office. When everything started in March 2020, everyone was acting in survival mode. Now the long-term nature of the remote working concept is in demand. Many companies are preparing for longer home offices. Because one factor that has changed since the first lockdown is the ability to plan.

#userfirst#focusonline#constructive#stayathome
27
Nov
2020
Products

Who will win the advertising campaign worth 50,000 euros?

At BurdaForward we have been successfully implementing native advertising on our portals FOCUS Online, CHIP, NetMoms and Finanzen100 for six years now. This year we celebrated the 1,000th implementation! For this reason, we are giving away a branding campaign worth 50,000 euros to a young company that thinks as constructively as we do.

#userfirst#constructive#goodvertising#goodnews
25
Nov
2020
Lifestyle

CHIP Net test: How crisis-proof are Germany's mobile networks?

The year 2020 was also a test for the German mobile networks. The introduction of 5G, stricter conditions imposed by the Federal Network Agency and the pandemic did not make things easy for network providers. Together with its partner NET CHECK, CHIP has been investigating the particular dynamics of this year and the effects on mobile networks in Germany. The conclusion of this year's major network test is that all three mobile networks have made a big leap compared to the previous year.

#userfirst#chip#testcenter#technology
19
Nov
2020
Lifestyle

More than 5.000 participants at Germany's largest digital finance day of BurdaForward

Thinking big, implementing fast and disruptively moving the market - this is what BurdaForward (including FOCUS Online, CHIP, BUNTE, TV Spielfilm, Finanzen100) achieved with the largest digital finance day in Germany. For one day, 27 financial experts on three stages gave the more than 5,000 participants valuable tips on pensions, real estate and shares and also answered individual financial questions live. By publishing the most exciting video excerpts of the presentations, FOCUS Online was able to reach an additional 100,000 people with the day's content.

#userfirst#finanzen100#focusonline#event#webinar
13
Nov
2020
Lifestyle

Sanctus Dominus: Sinfoglesia releases second single

After the success of the first single Victoriam in spring 2020, BurdaForward and the pop-classical ensemble Sinfoglesia are back: Sanctus Dominus reminds us of the good in hard times.

#constructive#goodnews
13
Nov
2020
Lifestyle

Huge #CoronaCare campaign: FOCUS Online goes live for 12 hours on "Home Sunday"

Loneliness, uncertainty, financial hardship: the crisis is getting on people's nerves. This is why FOCUS Online has teamed up with BUNTE.de, CHIP.de, Finanzen100, NetMoms, FIT FOR FUN, TV SPIELFILM and TV TODAY to compose a 12-hour live programme against the lockdown blues: This Sunday will be a "Home Sunday", which will give people in Germany courage and joy! The news portal goes on air with formats that offer support to individuals in the crisis. In addition to mental coaching, financial tips and workouts, entertaining things are brought into homes and flats.

#stayathome#constructive#focusonline
12
Nov
2020
Products

BurdaForward launches booking system for online do-it-yourself advertising campaigns

#userfirst#technology#goodvertising
27
Oct
2020
Culture

BurdaForward strengthens its position as a digital publisher

With a reach of 45 million unique users and 33 million magazine readers per month, Hubert Burda Media is one of the largest providers of journalistic content in Germany. Together, Burda Media reaches almost 75 percent of the German population aged 16 and over.

#goodnews#goodvertising
05
Oct
2020
Lifestyle

The issue with 5G technology

The need for fast connections is greater than ever. For the 5G rollout, Telekom and Vodafone are relying on frequency sharing with LTE. The problem: no cell phone can cope perfectly with this - and that even applies to the network operators' official tariff smartphones. Our CHIP test center examined the current 5G Smartphones on heart and kidneys. The result? A Smartphone, which functions equally optimally in all German 5G nets, is missing up-to-date.

25
Sep
2020
Lifestyle

"fit4future" Award for BurdaForward CCO Daniel Steil

At the annual charity gala of the Cleven Foundation, BurdaForward-CCO and former FOCUS Online Editor-in-Chief Daniel Steil was awarded the "fit4future" Honorary Award. Steil is a "man of the word" who makes a difference, emphasizes foundation chairman Robert Lübenoff in his laudation.

#journalismus#menschenbeiburdaforward#event#goodnews
09
Sep
2020
Products

Native Advertising at BurdaForward: From hype to an established revenue model for publishers

Six years ago, we set out on almost unknown territory - and today we have reached the 1000th Native Advertising booking! We want to celebrate this and use it as an opportunity to support a young company that thinks as constructively as we do: We are giving away a native branding campaign worth 50,000 Euros!

#userfirst#goodvertising#goodnews
08
Sep
2020
Trends

Smart technology conquers home: CHIP distinguishes the best offerers

From coffee machines, refrigerators and vacuum cleaners to washing machines: digitalization has conquered the household. One-fifth of all Germans already attach great importance to smart technology at home - and as demand increases, so does the number of services on offer. Which of the many offerers enjoy the confidence of the German consumers, CHIP in a representative study analyzed. The prominent offerers were distinguished with the CHIP test seal.

#chip#bestcase#technology
02
Sep
2020
Trends

"Sugarless": The advertising revolution for the post-cookie era

BurdaForward radically rethinks the digital advertising world. Instead of looking for covert ways to use cookies in the future, a team of developers, marketers and editors has developed an in-house machine learning based data technology. The context- and content-based system functions without requiring consent, complies with data protection regulations and is user-friendly. "Sugarless" instead of cookies - for healthy goodvertising.

#goodvertising#technology#userfirst
27
Aug
2020
Lifestyle

Germany's largest women's finance week

#finanzen100#focusonline#goodnews#bestcase
20
Aug
2020
Lifestyle

CHIP Level Up puts gaming from the niche into the spotlight

To many people the topic of gaming has a deterrent effect. Be it through the many technical terms or an enormous entry hurdle for many a game. With CHIP Level Up we want to take away these fears and make reading fun for beginners and hardcore gamers alike.

#chip#journalismus
21
Jul
2020
Lifestyle

FOCUS Online receives award for social documentation

#journalismus#focusonline#menschenbeiburdaforward#constructive
15
Jul
2020
Trends

TCF v2.0 - We are in!

At BurdaForward we believe in an Internet that protects the personal data of its users. We believe that transparency is the best way to counteract the threat of a loss of trust on the part of our users. We are committed to the Transparency and Consent Framework (TCF) v2.0 of the Interactive Advertising Bureau (IAB).

#goodvertising#technology#userfirst
09
Jul
2020
Lifestyle

"Worldwide leader in no time"

#journalismus#focusonline#emobilität#technology
09
Jul
2020
Lifestyle

"Worldwide leader in no time"

#journalismus#focusonline#emobilität#technology
06
Jul
2020
Lifestyle

CoronaCare: The donation handover to Tafel Deutschland

The Corona crisis has confronted every individual in our society with unprecedented challenges. But the pandemic has hit the 1.6 million needy people in Germany, who depend on the support of the food banks, particularly hard.

#chip#focusonline#corporateresponsibility#goodvertising#goodnews#constructive
17
Jun
2020
Lifestyle

Live expert interview: The new Corona Warning App

Since yesterday, the mobile app of the Robert Koch Institute for the containment of the Corona pandemic is available for download. CHIP and FOCUS Online joined forces and discussed the issue with selected experts in a one-hour LIVE broadcast.

#flattenthecurve#journalismus#focusonline#chip
17
Jun
2020
Lifestyle

#Lebenslauf2020 running challenge for Germany’s terminally ill children

"Mom said my brother is very sick and may leave us soon. Will he go to heaven?" Every day, the "Oskar Sorgentelefon” (Oskar worry phone) of the German association of children's hospices faces questions like these. Germany’s terminally ill children and their loved ones can reach the Oskar Sorgentelefon confidentially, free of charge and around the clock – even in the middle of the night or on holidays. The telephone service is financed by donations alone, but these have come to a near standstill in the face of the economic crisis that hit German society during the coronavirus pandemic. While donations are slowing down, OSKAR’s telephone hotlines never stand still - and neither does Marie Schulte-Bockum.

#focusonline#goodnews#menschenbeiburdaforward#journalismus#constructive
16
Jun
2020
Lifestyle

Corona App: Why CHIP recommends installation

In order to ensure that society is protected against further infections, at least 60 percent of smartphone users in Germany should have the corona app installed and activated. In a one-hour live broadcast by CHIP.de and FOCUS Online, selected experts will speak on the new corona warning app of the German government.

#flattenthecurve#chip#focusonline
16
Jun
2020
Lifestyle

Young people rely on CHIP.de

Most teenagers and young adults rely on CHIP.de in all questions of everyday life. According to the latest study of the Media Diversity Monitor (2019-II), the consumer portal positions itself before web.de and the streaming platform Netflix. CHIP.de reaches more than 24 million people every month with its expert tips and product tests.

#chip#journalismus#goodvertising#goodnews
04
Jun
2020
Culture

KidsForward: How parents support each other in the Corona period

For many parents, childcare and work at the same time is an immense challenge in times of the permanent home office. At BurdaForward it soon became clear: we not only have to show understanding for this exceptional situation, but also support it.

25
May
2020
Culture

MyOffrz becomes part of BurdaForward

#goodnews#goodvertising#technology
20
May
2020
Lifestyle

Sahra Wagenknecht wird neue FOCUS-Online-Kolumnistin

#journalismus#focusonline#constructive
18
May
2020
Lifestyle

Germany, Your Opportunites

The way we see and shape the world is changing fundamentally with the coronavirus pandemic. This epochal crisis offers enormous opportunities - for each and every one of us and for our society. With its diverse portfolio of media brands, BurdaForward will address all areas of life where we can look optimistically towards the future. We are looking for answers to the questions that people are asking in the crisis and solutions for a country that is largely having to reinvent itself.

07
May
2020
Lifestyle

Testing in exceptional situations: The CHIP test center in remote work

The test center is the heart of CHIP. On more than 250 square meters, our experts normally put products of all kinds through their paces. Everywhere on the test area are TVs, laptops, e-scooters, grills and a wide variety of smart devices - but how are they tested in times of corona and remote work?

#stayathome#flattenthecurve#testcenter#chip
06
May
2020
Culture

Constructively through the crisis

In April BurdaForward reached more than 41 million unique users for the second time in a row - that is two thirds of all German online users. With the highest-reach news service FOCUS Online and a strong platform of user-centred special interest portals, we are supporting the corona crisis with reliable reporting.

#journalismus#corporateresponsibility#constructive
05
May
2020
Lifestyle

Innovative through the crisis: run on sold-out financial webinars

#stayathome#finanzen100#focusonline
14
Apr
2020
Lifestyle

BurdaForward hits number 1 in the iTunes music charts with "Victoriam

#focusonline#corporateresponsibility#goodnews
10
Apr
2020
Lifestyle

100 artists, 1 good cause

We can get lost in music. Music can make us cry. It can drive us to top performance in sports. It catches us, makes us happy or comforts us. Music carries and accompanies us through all situations in life. That is why we want to do good together with fantastic artists and the FOCUS Online #CoronaCare campaign and do good

#focusonline#constructive#goodnews
09
Apr
2020
Lifestyle

Church@Home: Celebrate Easter with #CoronaCare

All over Germany millions of people flock to church at Easter. But during the coronavirus crisis, places of worship must remain closed. FOCUS Online, Bayerischer Rundfunk and DOMRADIO provide livestreams of Easter Masses, thus bringing the church services home.

#focusonline#stayathome#constructive
08
Apr
2020
Lifestyle

CHIP crowns Switzerland's best mobile network

Even in difficult times, the Swiss remain ahead in mobile telephony and have the best mobile phone networks in the DACH region. This is reflected in the results of the extensive test conducted by CHIP and NET CHECK. In 2020 the race was particularly close: Swisscom triumphs ahead of Sunrise and Salt.

#chip#testcenter
06
Apr
2020
Lifestyle

Jens Spahn supports Germany's largest aid network #CoronaCare

#focusonline#corporateresponsibility#constructive
03
Apr
2020
Culture

Team spirit in the office and on the football field

What do football and BurdaForward have in common? Team spirit! A strong and motivated group of football-crazed colleagues joined forces to show other companies at the Munich Business Cup what it means to perform as a team.

#menschenbeiburdaforward#burdaforwardabroad#event
02
Apr
2020
Lifestyle

CHIP determines the most reliable Internet provider

As a consumer expert, CHIP has for the first time evaluated the data speed of German Internet providers. It was examined whether the providers actually deliver the data rates promised in advertising and product information sheets to the user. The test method is based thereby on genuine data of consumers, who were asked in the context of the CHIP Speedtests. Thus the most reliable provider could be determined.

#chip#testcenter
26
Mar
2020
Culture

How virtual meetings work better

Just under two weeks ago, all of BurdaForward was relocated from our offices in Germany and Italy to several 100 small home offices in order to protect colleagues from infection with the corona virus and prevent it from spreading. This measure came as no surprise, and yet a few challenges lurk in the home office - such as holding meetings.

#stayathome#flattenthecurve
25
Mar
2020
Lifestyle

Home workouts: Detlef D. Soost supports FOCUS Online's #CoronaCare campaign

#focusonline#stayathome
20
Mar
2020
Culture

A completely new way of working together

#flattenthecurve#stayathome#menschenbeiburdaforward
18
Mar
2020
Lifestyle

A newsroom in the Corona crisis

The corona pandemic is keeping people around the world on tenterhooks, causing uncertainty and awakening the need for reliable information. Digital news portals such as FOCUS Online have a fundamental role to play in crisis situations like this. What is happening behind the scenes? How does the editorial team cope with this extraordinary news situation under the difficult working conditions it entails?

#focusonline#journalismus
12
Mar
2020
Lifestyle

"Eliminating fears and worries without trivializing"

Since one week FOCUS Online and a team of experts have been answering the most common questions about coronavirus in a digital consultation hour - live and in constant exchange with infectiologists, virologists and other specialists. Already in this time the portal reached with the consulting hour on focus.de over one million humans, daily several hundred Mails arrive with the editorship.

#journalismus#focusonline#constructive
11
Mar
2020
Lifestyle

Extreme folding test: CHIP assesses the Samsung Galaxy Z Flip

With the Galaxy Z Flip, Samsung has launched a new folding smartphone. The company has learned from the mistakes of the predecessor model, the Galaxy Fold. Among other improvements, the Galaxy Z Flip is now even more robust. We carefully assessed the Samsung Galaxy Z Flip in CHIP's test center. Our home-made Lego folding machine was deployed for the second time.

#chip#testcenter
06
Mar
2020
Products

Beyond the click: Why we are establishing a qualitative measurement of advertising effectiveness as standard

In close cooperation with Brand Metrics, we are the first marketer Germany-wide to offer advertising partners an analysis of qualitative advertising data for free - even for small campaigns. We do this for a simple reason: Beyond clicks and page impressions, what counts most is the effect that the campaigns of the advertised brands have on the attitude and behaviour of their target audience. Air France has tested the Brand Lift Algorithm. They have found that it gives them wings.

#research#goodvertising#bestcase
03
Mar
2020
Lifestyle

Number 1 for almost 37 million people

In February 2020, four of the eight BurdaForward portals - FOCUS Online, CHIP.de, NetMoms and Finanzen100 - top the AGOF competition ranking. These brands are the leaders in their respective subject areas, reaching a total of 36.73 million people*. But who are the faces and what are the strategies behind these top portals? We present their recipes for success.

#focusonline#chip#netmoms#finanzen100
19
Feb
2020
Lifestyle

On tour with Germany’s national football team

When the German national team plays, FOCUS Online is on site to provide first-hand reporting insights. In October 2019, I accompany Joachim Löw’s squad to the international friendly against Argentina in Dortmund.

#journalismus#focusonline#menschenbeiburdaforward
12
Feb
2020
Culture

80th birthday of Hubert Burda in Munich

The publisher Hubert Burda celebrated his 80th birthday on Monday at the Group's location in Arabellastraße. Hundreds of employees and numerous guests of honour, including the Bavarian Minister President Markus Söder, Munich's Lord Mayor Dieter Reiter, CSU honorary member Edmund Stoiber, actor Fritz Wepper, composer Eberhard Schoener and former McKinsey boss Herbert Henzler celebrated this special day with Burda.

#menschenbeiburdaforward#goodnews
11
Feb
2020
Trends

FOCUS in the course of time

Florian Festl and Markus Krischer hosted the third FOCUS Dinner Talk on 30 January. Under the moderation of Susann Atwell, the FOCUS makers discussed questions about the future of the media industry, talked about changes in journalistic work and outlined the cooperation between the print and digital editorial teams under the common umbrella of the FOCUS brand. Marketing decision-makers from all sectors accepted the invitation to Düsseldorf's star restaurant Dr. Kosch.

#journalismus#focusonline#event
05
Feb
2020
Culture

Stick together - shape the future

#menschenbeiburdaforward#event#goodnews
23
Jan
2020
Trends

Peter Maffay talks about the emotional return to his native Romania

First chance, second chance, missed chance. For the third episode of the FOCUS online format "Talking Good", presenter Cherno Jobatey welcomes a renowned entertainer. Peter Maffay talks about his native Romania – and explains, why the country he fled as a child is like another world.

#menschenbeiburdaforward#constructive#focusonline
26
Nov
2019
Lifestyle

Millions of users help testing

In CHIP's tenth mobile network test, 2.6 billion user data were included for the first time in order to assess network quality and coverage. The experts covered more than 10,000 kilometers with test cars and on foot through Germany and evaluated smartphone data from more than 2 million users. The result: Deutsche Telekom is ahead by a nose - whether 4G, 3G or 2G.

#chip#testcenter#technology
18
Nov
2019
Culture

Hack, Hack, Hurra!

Was 2018 als Deutschlands größte Hacker School mit mehr als 200 Schülerinnen und Schülern in der Münchner Kunsthalle begonnen hat, setzen wir nun von Zeit zu Zeit in unseren eigenen Büroräumen fort. Gemeinsam mit der Hacker School bringen wir Kindern das Programmieren bei und bereiten sie auf die digitale Zukunft vor - denn digitale Bildung ist unsere Herzensangelegenheit.

#hackerschool#corporateresponsibility
14
Nov
2019
Culture

Ciao Bari! How we opened our first location abroad

#burdaforwardabroad#career
13
Nov
2019
Lifestyle

LUMEO is born!

CHIP FOTO-VIDEO has launched a new digital magazine for all photography enthusiasts: LUMEO. Every other Tuesday, the CHIP team publishes practical photo tips, expert technology assessments, exciting background stories and the world’s best photos in this new digital supplement.

#neuamkiosk#chip
07
Nov
2019
Lifestyle

FOCUS Online warns its users about ghost drivers before it’s too late

Every traffic fatality is one too many. That's why we want to use appropriate technology to save lives. With the help of a cloud-based system, FOCUS Online now warns app users about ghost users on Germany’s streets.

#constructive#focusonline#technology
05
Nov
2019
Lifestyle

Thank you, dear NetMoms!

We thank you, dear NetMoms. Thank you for trusting us when you seek advice for the daily challenges of life with children. Thank you for exchanging ideas with our fantastic community and sharing your own experiences. In October, NetMoms climbed to the top spot of German parent portals.

#goodnews#netmoms
29
Oct
2019
Lifestyle

The Samsung Galaxy Fold in the CHIP Endurance Test

Using custom-developed equipment, CHIP checked the world's first folding cell phone in its in-house test center. The result of the assessment was a surprise: the bendable display survives the 200,000 bending processes promised by the manufacturer Samsung without damage, but the hinge reveals audible signs of wear.

#testcenter#chip
22
Oct
2019
Trends

“Talking Good” with Olaf Scholz

It is finally here! The first “Talking Good” episode is available to watch on FOCUS Online. In the pilot of the new video format, moderator Cherno Jobatey enters into a dialogue with Germany’s Vice-Chancellor and Finance Minister Olaf Scholz. Together, they discuss solidarity and social responsibility.

#menschenbeiburdaforward#goodnews
01
Oct
2019
Trends

Why We Need More Courage for Good Advertising

#goodvertising#bestcase
23
Sep
2019
Lifestyle

Cherno Jobatey becomes Editor-at-Large

#constructive#goodnews#focusonline
16
Sep
2019
Lifestyle

CHIP 365 advises consumers

We would like to introduce you to CHIP 365, the new brand from CHIP. For each product and each of the 365 days of the year, CHIP publishes independent test reports and expert tips in the newly created consumer area – even for products without digital or technical reference.

#testcenter#chip#neuamkiosk
10
Sep
2019
Trends

New study: How Germans tick financially

How do Germans invest their money? Are they even interested in financial markets? Where do they get investment information and do they really trust it? We asked these and more questions in a survey of more than 1,000 people.

#research
14
Aug
2019
Trends

CHIP and TikTok activate Cosplayer

#goodnews#chip
01
Aug
2019
Lifestyle

Finanzen100 climbs to top spot

For the first time ever, Finanzen100 tops the competitive ranking of finance portals with 5.12 million unique users in the month of July, thus banishing finanzen.net to second place with a lead of more than 700,000 unique users. In addition to CHIP and FOCUS Online, BurdaForward now has a third market leader in its portfolio.

#finanzen100#goodnews
25
Jul
2019
Culture

La Dolce Vita

#menschenbeiburdaforward#event
16
Jul
2019
Lifestyle

Tesla Model 3 has the most longevity in value

After four years, the Tesla Model 3 has the highest percentage residual value and is therefore the winner of the "residual value giants" 2023/1. This result of the comparison carried out by FOCUS Online and Bähr & Fess is published today by the electric mobility portal EFAHRER.com.

#emobilität#focusonline#technology
20
Jun
2019
Culture

BurdaForward goes Italy

It’s settled! We are opening BurdaForward's first international office in the Italian port city of Bari. For our market entry in Italy we are receiving support from our partner, the Fincons Group, a leading management consultancy in the IT sector with more than 36 years of experience in the international market.

#burdaforwardabroad#goodnews
07
Jun
2019
Lifestyle

CHIP tests mowing robots

Easy to use and good for the environment: with the use of precise sensor technology, mowing robots help to create a hard-wearing and species-rich meadow. They mulch, cut and fertilize the lawn at the same time. CHIP tested seven devices ranging from 650 euros to 2,137 euros. Two candidates achieved very good results.

#chip#testcenter#neuamkiosk
02
May
2019
Lifestyle

Flower delivery services under the microscope

A few lesser known online florists are leaving discounters and market leaders behind, according to a new market study conducted by CHIP’s test center. Blumeldeal claims first place by a narrow margin, gaining a very good grade of 1.4 on the German school grade scale (1=very good, 6=deficient). The test winner, as well as second-placed Valentins (likewise 1.4), FloraQueen (1.6) and Bloom&Wild (1.9), benefit from the freshness and longevity of their flower bouquets.

#chip#testcenter
04
Apr
2019
Lifestyle

The test results are in: Switzerland has DACH’s best network

Swisscom and Sunrise are setting standards for mobile networks in Germany and Austria. This is shown by the current CHIP network test, which the experts of the technology magazine and consumer portal have again carried out with their partner NET CHECK. The cross-national comparison proves that the Swiss networks are convincing in terms of their high reliability for telephoning and surfing the mobile web.

#chip#testcenter
03
Apr
2019
Lifestyle

And the Photos Lived Happily Ever After

Capturing the best day of your life with the most beautiful pictures is a special challenge for bridal couples and their photographers. For the groom and bride, the “I do” in front of the altar and the wedding reception are once-in-a-lifetime moments that cannot be repeated. CHIP FOTO-VIDEO offers practical advice for the perfect shots of your wedding day.

#fotografie#chip
01
Apr
2019
Culture

#ThankYouHuffpost

#constructive
14
Mar
2019
Trends

Coffee, Clients, Content

"What is the most relevant topic for you in the field of content marketing right now?" This question greeted visitors of Europe's largest content marketing event at our booth. Journalists from the FOCUS Online editorial team, SEO specialists, content strategists and experts from the fields of social media and performance advertising were available to answer questions from guests.

#event#goodvertising
11
Mar
2019
Lifestyle

Network test Austria: T-Mobile at the top

Traditionally, Austria's mobile networks are fast, well developed and inexpensive. Since 2018, all network operators have improved noticeably once again. This is confirmed by the network test conducted by CHIP together with the experts from NET CHECK.

#chip#testcenter
04
Mar
2019
Lifestyle

Photo journey through the insect kingdom

Showing small things in a big way: That's the art of macro photography. The insect kingdom is a classic field of experimentation with an overwhelming range of motifs. At present, around 33,000 different species still live in Germany. CHIP PHOTO-VIDEO shows how to stage these little animals in front of the lens with patience and sensitivity as well as the right technique.

#chip#fotografie
27
Feb
2019
Products

We're switching to AppNexus

Brand safety, new ad setup and more independence: From April 2019 BurdaForward will use the ad technology of AppNexus. As part of our AdModel 3.0, we are also launching a new AdTech architecture that will provide more autonomy and flexibility in the future.

#goodvertising#technology
29
Jan
2019
Culture

Growing together: The BurdaForward Kick-off 2019

#menschenbeiburdaforward#event#goodnews
03
Dec
2018
Trends

FOCUS Online starts "security report"

FOCUS Online is intensively dealing with the socially extremely relevant topic of internal security in a very deep and broad-based series. Under the title "Security Report Germany", the news portal will be publishing regular content on this topic in Germany from today.

#focusonline#constructive
27
Nov
2018
Trends

Journalists in conversation with FOCUS

FOCUS Online and FOCUS Magazine co-hosted the second industry leaders’ meeting of their new event series “FOCUS Dinner Talk” in Munich. The event for customers and colleagues was moderated by Susann Atwell. BurdaForward’s COO Daniel Steil, FOCUS Online’s chief editor Florian Festl and FOCUS Magazine’s deputy editor Markus Krischer discussed the future of journalism, changes in editorial work and the consumption of news.

#journalismus#focusonline#event
26
Nov
2018
Lifestyle

Network test 2018: O2 catches up

O2 is slowly but surely becoming a serious alternative to Telekom and Vodafone: In 2018, CHIP and its partner NET CHECK will once again put the quality of German network operators under the microscope. The measurements were carried out by four teams - two of them travelled by car, the other two completed the test on foot and by train. 

#chip#testcenter
08
Oct
2018
Lifestyle

CHIP takes a deeper look at online banks

Online banking has long become the norm: According to a survey by the opinion research institute GfK, one in two Germans is committed to online banking. For the 2018 Online Bank Test, CHIP examined the service quality of 14 national banks and eight regional institutions.

#chip#testcenter
28
Sep
2018
Culture

Florian Festl becomes editor-in-chief at FOCUS Online

#focusonline#menschenbeiburdaforward
24
Sep
2018
Trends

14 countries, 14 reporters

FOCUS Online launches Germany's largest constructive series: The reportage series "14 Countries, 14 Reporters" presents solutions that can serve as a model for our society. Fourteen of our editors have travelled around the world for this purpose.

#focusonline#constructive
19
Sep
2018
Trends

The importance of coherence: Burda at the dmexco 2018

#goodvertising#event#goodnews
05
Sep
2018
Products

Engaged View is the new click

The "Engaged View" is the new currency for measuring the success of content campaigns, because clicks and website visits alone have long been a thing of the past. The decisive factor is the effect the content really has on the viewer and whether the viewer manages to attract attention and retain interest.

#goodvertising
04
Sep
2018
Lifestyle

Happy Birthday CHIP

On September 7, 1978, the first CHIP was published in magazine stores. The technical and consumer medium is celebrating this anniversary with a comprehensive anniversary edition, which will be available from 7 September, exactly 40 years after its first publication. For four decades, the brand has accompanied and shaped digital development in Germany.

#chip#goodnews
30
Aug
2018
Culture

A new editor-in-chief as a birthday present

#chip#menschenbeiburdaforward#fotografie
16
Aug
2018
Lifestyle

Award for The Weather Channel

At the end of 2015, we brought the US weather portal The Weather Channel to Germany. Now the Weather Channel has landed at number one of the most respected media in the USA. This is the result of a recent survey of around 1000 US citizens conducted by the Ipsos opinion research institute.

#goodnews#theweatherchannel
09
Aug
2018
Products

How BACARDÍ bets on the right card

Greater reach for organic social media posts: Social cards transfer existing campaigns on the social web to the environment of BurdaForward brands such as FOCUS Online and CHIP. For this purpose, photos, videos and links on Facebook, Instagram and Twitter are inserted into existing display ad slots on the publisher's pages. Our launch partner is the rum brand BACARDÍ.

#goodvertising#technology
24
Jul
2018
Products

Influencer Marketing with Brands You Love

Brands You Love is Germany's largest influencer platform. Since its launch in November 2017 it has been linking both small micro-influencers and social media stars with the strong media brands from Burda. Now the platform is expanding its marketing together with BurdaForward - because more and more advertisers are discovering influencer marketing as an effective tool for their brands and products.

#goodvertising
23
Jul
2018
Trends

The Future of Journalism

Last week, FOCUS Online and FOCUS Magazine hosted dinner for media industry leaders in Hamburg. FOCUS Online’s editor-in-chief Daniel Steil and FOCUS Magazine’s deputy editor Markus Krischer discussed the future of journalism with clients, agencies and colleagues. Susanne Atwell guided the group through the evening.

#event#focusonline#journalismus
18
Jul
2018
Trends

EFAHRER.com pursues motion

CHIP, Germany's largest technology community, is launching a new online mediation portal for electric mobility: EFAHRER.com. Under the direction of Dr. Markus Höllmüller, the portal will focus on independent, neutral vehicle comparisons, editorial consulting expertise and background reports on the trend topic of e-mobility.

#emobilität#technology
29
Jun
2018
Culture

Germany's largest hacker school

Shaping the future with digital know-how: The technology and consumer portal CHIP has taken its 40th anniversary as an opportunity to organize the largest hacker school in Germany. Around 200 students spent a day in Munich learning about the world of bits and bytes. They were guided by the Hamburg Hacker School and forty software developers from BurdaForward.

#hackerschool#corporateresponsibility#chip
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