Germany's digital compass for conscious consumers
Established expertise: CHIP's technology and consumer experts advise our users on all products and services in their everyday lives. Our experts put innovations from the digital and technical world of everyday life to the test, scrutinize trends and provide up-to-date information - for the next generation of well-informed users. Our aim is to inspire every user and actively support them in making the best decision for themselves. The in-house CHIP test center is regarded as an independent authority that awards established test seals.
CHIP23.05Millionen Unique User *
81.73Millionen Visits *
Your message, our brand
CHIP as an environment for advertising campaigns
CHIP offers unrivaled coverage in the field of digital technology. Our users trust us and see our content as a valuable decision-making aid in their everyday lives. In this way, we meet our readers at eye level, convey security and are regarded as extremely authentic. Our users often take on an influencer role because they are perceived by friends and acquaintances as competent in technical matters and are therefore asked for advice. Our broad expertise provides a strong environment for individual marketing concepts and digital storytelling.