Living the change

What’s of value

Our company is still new. BurdaForward was founded in 2015. It unites different portals and business areas in a large, decentralised network. We get to know each other better day by day. At the same time, our structures and tasks are constantly evolving. For this particular reason it is vital to have values which we may fill with life in our daily lives and on which we can rely. They provide the security and courage to approach our daily business without losing sight of what is important.

User first

We are passionate about people's lifes. We know what moves our users and are constantly in exchange with them. Our daily work meets their actual needs.


We are actively shaping the future. Our ideas are setting new standards to improve people's lives. We are open to new ideas and enjoy change.


Attention amplifies matters – that's why we emphasize positive things. We enjoy our work and we act solution-oriented.

Play to win

We enjoy success and have the will to win. We set ambitious goals and grow beyond ourselves. We achieve this with fun, sportsmanship and passion.

Team Spirit

Our communication is characterised by "us", less by "them". We succeed together. We support each other and build networks beyond our own department, across hierarchies, profit centers and brands.


All colleagues actively contribute to shaping BurdaForward and act as entrepreneurs within the company. Each of us has an important impact on the company as a whole with courageous and responsible decisions.


An important part of our success is open, respectful and sincere communication across all organisational levels. We encourage openness and invite constructive feedback.