Data
Datalicious-Podcast
Nothing is currently being discussed more in the market than the topic of data: Carsten Sander and guests talk about various topics such as Privacy Sandbox, Choice Driven Advertising and the right strategy in a world without cookies. You can listen to the podcast on Spotify, Apple Podcasts or Soundcloud.
Sugarless
Our Sugarless solutions reach your target group even without 3rd party cookies. Over 250 topic and interest categories help you to achieve your campaign goals in the best possible way.
Sugarless Contextual shows how much influence the right contextual targeting has on the purchase decision. In our best case with ASUS and Cyberport, the Sugarless system not only led to better advertising impact: the purchase intention was 5 times higher than in the comparison group. And the Sugarless system also significantly outperformed an alternative targeting provider.